| You are about to discover the world's most spectacular diamond
The diamond is a most unusual traveler and one of the few substances to reach the earth's surface from its remote depths. It is one of nature's masterpieces and, as a gemstone, it has no equal. It owes its very existence to an intricate balance of intense pressure and heat.
Beauty is in the eye of the beholder and highly personal. In the natural world beauty cannot exist without harmony and balance. For instance, glorious sunsets and spectacular mountain vistas both require a natural harmony of the elements for their spectacular tableaus. This lesson takes on special significance when buying a diamond. One needs to consider all of a diamond’s characteristics and weigh their value without losing perspective and balance. A diamond’s beauty, rarity and price depend on the interplay of all the 4 C’s used to classify the rarity of diamonds.
South Africa’s pre-eminent position in the industry extends beyond mining to the painstaking cutting and polishing of the gemstones.
What segregates these South African diamonds from others cut in South Africa is quite simply, their beauty and craftsmanship. The most prized and sought after South African diamond is cut by the Meents family who own Festdiam Cutting Works in Johannesburg, South Africa. One of the largest family-owned sightholders in the world, their commitment to quality and their craft is legendary within the industry.
Their manufacturing experience, spanning 100 years in the diamond industry, has engendered a wealth of knowledge and expertise that would be hard to match anywhere in the world. Louis Meents, at 70 years of age, is the paternal figurehead of Festdiam, and still works at his craft. His sons have been able to specialize in the highest standards of quality workmanship, using the most sophisticated technology in the world. An enormous amount has been invested in training all employed cutters to become master craftsmen in their own right.
Festdiam obtain all their rough diamonds from the Diamond Trading Company, who maintain the most stringent standards of any diamond-controlling body in the world.
Sanders Jewelers travels extensively to South Africa to bring you the very best diamonds the world has to offer. For more information, please contact us and see how we can bring the best-crafted diamonds directly to you. |
